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Odyssey advises on sale of Phoenix

Odyssey advises on the sale of Phoenix Calibration & Services Ltd to Rubery Owen Holdings Ltd.

From its Dudley base, Phoenix provide customers with full in-house materials testing services, as well as bespoke design, manufacture and maintenance support. Phoenix’s laboratories are the only UK-based materials testing businesses to design and build specialist test machines and to offer UKAS accreditation for testing and calibration.

Customers are national and international blue-chip organisations.  Key markets include, pharmaceutical, automotive, aerospace, universities and general engineering.

Phoenix was founded by Vicki and Darren Wilkes who built the business from humble beginnings in their garage, to where it is today.  They believed that the next phase of growth was best achieved with Phoenix being part of a larger organisation and therefore instructed Odyssey to find a buyer.

Odyssey led an international marketing campaign generating interest from Europe and the USA.  The right home for the business, however, was not far away:  Rubery Owen, based in Darlaston, are the perfect fit for Phoenix.  A multi-disciplinary business including testing, manufacturing and design, Rubery Owen understood the dynamics of Phoenix and shared the same culture.

Tom McCarthy, who led the deal on behalf of Odyssey commented, ‘The acquisition has created a leading materials testing player providing the best of British engineering and design from its Black Country base.  We wish Vicki, Darren and the Rubery Owen team all the very best for the future.’